WE ARE MOTORCYCLE STOREHOUSE

Full Throttle into the Future!


For more than 4 decades, hard work and a 'Full Throttle into the Future' attitude have helped establish Motorcycle Storehouse as Europe's leading distributor in the custom aftermarket, with an enviable portfolio of parts, accessories and motorcycle fashion brands.

That ethos continues to drive us today, and with quick and direct lines of communication, expert knowledge and an industry-leading fill rate across our ever-increasing product range, you can be sure we're committed to supporting your business.

From 'Oil in the Blood' Roots...


The story of Motorcycle Storehouse began in 1982 when a young Harley enthusiast, Bert Kromme, converted an old forge into a small motorcycle workshop in the Dutch village of Pieterzijl. Back then the business was known as ‘HD Smederij’, where Bert would craft handmade saddles and service the bikes of friends and those from the local area.

Driven by his passion, and a growing reputation, he began importing sought-after custom parts from the US, filling a gap in the European market. From these humble roots, Bert’s vision and dedication laid the foundation for the switch from retail to wholesale, and what would become Europe’s leading custom aftermarket distributor, under the new name, Motorcycle Storehouse.

To European Industry-Leader.


Today, MCS serves almost 4000 dealers throughout Europe with 70,000+ unique products from more than 300 brands. To facilitate our continued growth and expansion, we moved to a brand-new, purpose-built warehouse in 2019 located in the northern city of Groningen. Designed with safety and efficiency in mind, our semi-automated facility boasts traditional pallet storage, high capacity Kardex modules, and Sparck fit-to-size packaging technology to ensure customer orders are dispatched with precision and care.

Our customers value the service, speed, and reliability we deliver every day - and as we look ahead, we're more committed than ever to riding full throttle into the future, together.